You can't be there every day. Your coaching can.
ShoUp checks in on every client between sessions, your AI in your own voice, asks about the commitments they made in the room, and hands you back the ones who are drifting. Your clients only ever hear you.
Your client leaves the session clear about what they're going to do. Journal every morning. Have the hard conversation. Say no to the extra project. Then the fortnight fills up, the commitment slides to next week, and your next session opens with ten slightly awkward minutes of working out what actually happened.
It isn't that they stopped caring. It's that for thirteen days, nobody asked. Monitoring progress toward a goal makes people meaningfully more likely to reach it, and the effect is strongest when the progress is said out loud to someone.[1]
Your questions, your cadence, your voice. The morning routine, the journalling, the conversation they've been putting off. Whatever they committed to in the room, asked your way.
A call or a text on the schedule you set, in your own voice. To your client, it's you. If they miss it, they get a text, not another ring. The next call is their next check-in.
Every check-in, every commitment kept or slipped, who's building momentum and who's gone quiet, in one place you can read in a minute before your next session.
When a client has a breakthrough, or starts to drift, it flags it and books your real session at the point it counts.
Calls come in your own voice, under your name. To your client, it's your coaching showing up mid-week, not a service you outsourced to.
And it's honest. Clients are told, warmly and in your words, that the check-ins come from your AI assistant. If they ask, you tell them the truth: you trained it, so nothing slips between sessions. More on how the white label works.
A check-in isn't coaching. It's a small, regular moment of being asked, which is exactly why it works, and exactly why it doesn't need to be you at 6:40 on a Tuesday. The insight, the reframe, the work that changes how someone sees themselves: that's the session, and the session stays yours.
What changes is what you walk in with. Instead of spending the first twenty minutes reconstructing the fortnight, you already know what happened. You spend the whole session coaching.
A review of 138 studies, almost 20,000 people, found that monitoring progress toward a goal makes people meaningfully more likely to reach it. The effect was strongest when that progress was checked in on and said out loud.[1]
It gets simpler. Just being asked about a behaviour changed it. Asking people about their exercise lifted how much they actually did from 14% to 26% over two months. The question alone moved the number.[2]
A daily check-in is both of those, in their simplest form. Someone asks how you went. You answer out loud. That small, regular moment of being seen is the whole mechanism.
From $0.70 a minute, with no fee per client and no limit on how many clients you run. A monthly plan brings the rate down if your volume grows.
The work your clients do between sessions is the work. Give it someone who asks, every day, even on the days you can't.
Request access to the founders waitlist. We'll set up your questions and run a test call to your own phone, so you hear exactly what your clients would.
Apply now